Answers to some common Trademark Questions
Gordon P. Firemark
AUGUST 7, 2017
Your Trademark Questions Answered. Battles are waged in the market and lawsuits are filed all in the name of trademarks. So what's with trademarks that stir up a storm of lawsuits and battles? Trademarks are enormously valuable business assets. Trademark basics. A Trademark is a distinctive word, symbol or phrase be used to represent any good, that is affixed to goods and used to distinguish one product from the other. Trademarks don't expire.